Targeting the International Market

Since 2007, AIANTA has been showcasing Indian Country tourism on an international stage by establishing a presence at the world’s leading travel trade shows, including Showcase USA-Italy and ITB (Germany). as well as IPW, the major tourism showcase produced by the U.S. Travel Association.


Growth in Overseas Tourism to Indian Country

Since AIANTA first entered the international market, overseas tourism to Indian Country has nearly triple, growing from 693,000 travelers in 2007 to nearly 2 million visitors in 2018.


Join AIANTA at Key International Trade Shows

Tribal tourism enterprises looking to attract international visitors to their destinations have the exclusive opportunity to join AIANTA in building a presence in some of the most important tourism markets around the world.

For maximum exposure, join AIANTA in person at these showcases and enjoy a substantial savings over attending as an individual entity. 

Showcase USA – Italy
Virtual Event
March 1-5, 2021

The annual Showcase USA-Italy, organized by U.S. Commercial Service and Visit USA Association Italy, is an ideal event for new-to-market tribal enterprises. Exhibitors have the chance to virtually meet with major Italian tour operators and travel media in pre-scheduled appointments.

Exhibitor Fee: $660

ITB Berlin
Virtual Event
March 9-12, 2021

German travelers are an important demographic for Indian Country, accounting for more than 5 percent of all overseas travelers to Indian Country.

In 2019, ITB attracted 1,000 qualified buyers, more than 113,000 trade visitors and a total of 160,000 visitors from 180 countries.

Co-Exhibitor Fee: $1,500. Fee is for booth-share only; limited to six participants.

IPW Las Vegas
Las Vegas, Nevada
September 18-22, 2021

At this global showcase of American travel destinations, produced by the U.S. Travel Association, U.S. travel exhibitors connect with travel buyers and media from more than 70 countries.

In 2019, AIANTA introduced the first-ever tribal row at IPW, creating a central location for tourism professionals interested in obtaining more information about tourism to Indian Country.

Co-Exhibitor Fee: TBD
Please check back in May 2021 for details on IPW pricing.

Technical Assistance

Not sure if you’re ready for international travelers? Join us for Go International, a two-day (virtual) training designed to guide tribal enterprises and businesses in conceptualizing and developing their tourism product(s) and promoting them to tour operators, wholesalers and domestic and international group travelers.

More Information

For more information, contact Monica Poling at 505.724.3578 or


A Warm Thank You to Our Partners

Bureau of Indian Affairs

Bureau of Indian Affairs Logo

Native American Agriculture Fund

Juan Bautista de Anza National Historic Trail

Lewis & Clark National Historic Trail

NativeAmerica.Travel is AIANTA’s premier destination website, connecting travelers to unique American Indian, Alaska Native and Native Hawaiian destinations in the United States. Start marketing your destination with us today!

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Education & Training

Technical assistance and training is the heartbeat of our work at AIANTA. We provide general and tailored technical assistance, training and education in a variety of ways.

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International Outreach

AIANTA plays a critical role in supporting the National Travel and Tourism Strategy to bring more visitors to the United States, especially in our participation at trade shows internationally and domestically, to promote tourism in Indian Country.

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Through AIANTA membership, tribes, the tourism industry and other partners form a dynamic network of shared experiences, resources and support.

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